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Showing posts with label Promotional. Show all posts
Showing posts with label Promotional. Show all posts

Wednesday, October 09, 2019

Portable And Car Audio Demonstration Cassettes


In the early days of portable cassette machines, late 1960s and early 1970s cassette decks often came with demonstration tapes. These were mostly public domain songs, such as "Little Brown Jug" and "Michael Row The Boat Ashore" or specially composed material, often with the second side blank for the customer or purchaser to test the recorder with. But several manufacturers from National/Panasonic, Sanyo and Sony made these cassettes.


Listen here
Below is a later '70s version, featuring a disco rendition of Mozart's 40th Symphony.

Listen here
Most Sanyo as well as other makes of portables had cheap top control mechanisms, which required the cassette to be loaded upside down. So Sanyo issued their '70s demonstration cassettes with upside down labels, a practice rarely used outside of children's tapes (the Fisher Price, Superscope Storyteller and Teddy Ruxpin cassettes all had upside down labels.)

Listen here
Listen here All images above: Internet Archive



By the 1980s, the focus shifted from '60s J-Pop renditions of "Red River Valley" to exciting ambient stereo sound with personal cassette players like the Sony Walkman.



As the 1980s rolled on, fewer electronics manufacturers were including demonstration cassettes with their portable decks. But there was one sector of the electronics market that not only embraced the demonstration cassette, but almost made it a science; The car stereo sector.

The GM Delco/Bose car audio systems were especially ambitious. They were the gold standard of 1980s car audio and their demonstration cassettes often came on premium normal or chrome tape. The music selections were varied, but mostly non-rock.




These auto demonstration cassettes were also made by Ford for their car stereos. The heyday of the car stereo demonstration cassette ended as CDs had began to become the audiophile standard and the last car stereo demonstration cassettes were made in the 1990s.

1992 Chrysler Audio System. Image:: eBay

Wednesday, June 29, 2016

The Scopitone and Cinebox

An American Scopitone 450 jukebox. Image: Scopitone Archive
The Scopitone and Cinebox (later renamed Colorama) were early 1960s "video jukeboxes". Introduced in America in 1964, they were popular for a few years, growing to a peak of Scopitones in 800 locations in 1966. Then they vanished by the end of the decade.


Although not the first of it's kind (there are mechanical and human assisted, silent and black and white examples of coin operated on-demand movie systems going back to the early 1900s, including the 1940s Panoram and the notorious "peep-show" private viewers), the Scopitone and Cinebox were different in that they were all electric, had sound and they were in colour.


They played 2-3 minute musical shorts on 16mm film reels. An early MTV of it's day. New titles came out at the rate of four per month.


Actress Joi Lansing made Scopitone's most famous (and cheesiest) film "The Web Of Love" in 1965.





One distinctive thing about Scopitone films were most of the musical numbers all had girls (and some guys) doing go-go dancing of some sort.

They were invented in Europe. First the Scopitone in France and it's similar rival, the Cinebox in Italy where they became wildly successful. The Cinebox came to America first in 1963 and was quickly followed by the Scopitone. However, the Scopitone instantly created a media buzz and a fad in countless cocktail lounges and public waiting areas in the mid 1960s.


One early investor in Scopitone's American division was actress Debbie Reynolds.


Restaurant and lounge owners quickly signed up after reading the salesman's brochure. It really looked like The Next Big Thing.

Scopitone promotional banner
For a quarter, you got to see some American stars (such as Bobby Vee and Neil Sedaka.) But also a lot of unknown British and European stars stateside. This would eventually become the Achilles heel of both systems. Scopitone first arrived with only French films. They scrambled to put together an American library of music. But sadly, there were no really BIG names, like The Beatles. 



(Warning: "Fiesta Hippie", although tame by today's standards may still be NSFW.)

Another is Scopitone was mentioned in a federal investigation into organized crime. Fearing a scandal that involves The Mob, many businesses canceled their Scopitone services and returned the machines.

Scopitone film was also on small reels that automatically loaded into the projector.....sometimes. They were notorious for malfunctioning and service was called. Often. A night of heavy use meant a call to the serviceman tomorrow. Many Scopitone machines were only known by patrons/customers as that weird thing in the corner with an Out of Order sign on it. 
A Scopitone can hold up to 36 reels of film
But perhaps more than anything else, it was the Scopitone's distributors who failed to tap into the rock 'n roll craze and youth culture of the '60s which could have ultimately saved it. Instead, it was coin-op entertainment for mostly middle of the road adults who really didn't need it.


Procol Harum's 1968 hit "A Whiter Shade Of Pale" was the only known rock song available on Scopitone. There was never a release for the Cinebox.

The Scopitone was largely gone by 1970 in America. However, there were still new Scopitone films made, albeit in France. The last known Scopitone film was made in 1978. The old Scopitone projectors were mostly junked, although some were converted into peep show systems for X rated adult film arcades. Only a handful were preserved and are now mostly in museums and private collections.


It's Italian rival, the Cinebox (later renamed Colorama) was actually introduced to America earlier than the Scopitone (1963). Like the Scopitone, it had a very limited American catalog, but LOTS of Italian musical acts.



It too had a short life in America and in spite of being the first video jukebox in America, arriving months before the Scopitone. It was eclipsed by Scopitone's promotional machine, rendering Cinebox as an also-ran to Scopitone. And when the ax fell at Scopitone over the alleged Mob associations, Cinebox also felt it. The public felt like these machines were just tools of the Mob in spite of Cinebox never being involved with that in any way. Besides, neither Scopitone or Cinebox were very profitable overall.

Cinebox also ended it's American distribution and folded completely in 1978.

More on The Scopitone and Cinebox:

Scopitone Archive (Has information on both the Scopitone and Cinebox as well as the Color-Sonic system.)

Scopitones

Scopitone (Wikipedia entry)

Cinebox (Wikipedia entry)

Kitschy Scopitone jukebox brought the jams before MTV

Monday, June 06, 2016

A Free Stimu From Dr. Hook (Free 1975 Promo 45)






A lost early sampler for Dr. Hook's 1975 LP Bankrupt. This was a free giveaway on record store counters to demonstrate the LP to potential buyers.

Bankrupt was Dr. Hook's first LP on Capitol Records. With their name shortened to simply "Dr. Hook" from the clunkier "Doctor Hook & The Medicine Show". The album contained their hits "Only Sixteen" (a cover of the Sam Cooke classic ) and "I Got Stoned And I Missed It."

Album & single images: Discogs
 

Sunday, April 03, 2016

Hamburger Helper


If there's one product that American families on a budget know and love/hate the taste of all too well, it was Hamburger Helper.

Hamburger was super cheap back in 1971 (not so cheap these days.) And more housewives were entering the work force. So they needed a cheap, easy to make meal that was satisfying and tasty.

So the folks at General Mills created what has since become a staple in the American kitchen cupboard.

However, there was a precedent. In the late 1960s, Betty Crocker had a product called Chuck Wagon Dinner.


It was test marketed before new flavours came and the decision was to incorporate it all under the Hamburger Helper brand.

Hamburger Helper originally came in Potato Stroganoff, Chili Tomato (the former Chuck Wagon Dinner), Beef Noodle and Hash (which was diced dehydrated potatoes and beef flavouring.)

And Rice Oriental. It was my mom's perennial favourite. Which has been discontinued since the late '90s/early 2000's to the dismay of many fans. And inspiring the launch of a Facebook group, Bring back Hamburger Helper Rice Oriental
   
But for me personally, the smell of Rice Oriental Hamburger Helper on the stove reminds me of simpler times. And dinner with mom, watching the CBS Evening News with Dan Rather on a gigantic Montgomery Ward console TV.

Newer flavours have come and gone every few years. Only Potato Stroganoff and Beef Noodle, now renamed Beef Pasta remain of the original lineup. My personal favourites, Cheeseburger Macaroni and Noodle Stroganoff came in the mid-'70s. And who remembers the Pizzabake from the 1980s?)


The Hamburger Stew was absolutely delicious.
The wild popularity of Hamburger Helper spawned Tuna Helper in 1972 (which my cat loved), Fruit Helper (a dessert product) in 1973, Chicken Helper in 1984, Pork Helper appeared in 2003, Asian Helper in 2006 (which was OK, but really disappointing in the fact that Rice Oriental was not included in that line.) Pork and Asian Helper are no longer on the market and Fruit Helper has been defunct since the mid'70s.

Cheesy Potatoes Au Gratin
In 2013, they shortened the name to just the monosyllabic "Helper". Another one of those slick sounding, but ultimately pointless corporate 'synergy' things to tie in all it's products and subsidiary lines, I guess.

But on last Friday, April Fool's Day, Betty Crocker/General Mills suddenly and quite unexpectedly threw down the The Ultimate Hip-Hop Party Jam Mixtape of '16.

Lefty is the anthropomorphic talking oven mitt mascot whose image graces the boxes and appeared in countless classic commercials for Hamburger Helper.



Now for my generation and older, Lefty's transformation is a bit of an, um.... Shock? But try to understand that your career options are very limited when you're an anthropomorphic talking/singing oven mitt. So you take whatever gig you can get.


Watch The Stove Helper feat. Lefty. Listen to the entire mixtape free at Soundcloud. No word as of yet of any vinyl issues of this mixtape. 

It quickly went viral on Twitter. Stirring up a piping hot pan of delicious memories amongst the usual snarkiness. But more than anything else, this is actually starting to be considered a landmark album in hip-hop, receiving praise in Billboard and The Los Angeles Times.

Anyway, what are you waiting for? It's 3:23am as I'm finishing writing this and I got me a hot bowl of Cheeseburger Macaroni right here. Bon Appetit!

I'm a thug....

Sunday, December 13, 2015

A Very '70s Kmart Christmas

Remember that Not Found In Nature, Only At Kmart shade of turquoise blue? Well bring it home for the holidays!

"This is a digitized version of an in-store reel to reel tape that was played within a Kmart store in December 1974.  The opening Kmart jingle is interesting at the beginning of both hours, and there are theft deterrent security pages and store policy announcements between every few songs.  This must have been in attempt to discourage shoplifting.

This is a Tape-Athon product perhaps in their early days - see the attached pictures.  There also was an insert within the reel to reel box stating that the recording was made on a state of the art system -- and to possibly adjust volume levels.
The recording contains both sides, which are 1 hour long each, totaling 2 hours.  This tape is in good shape and was recorded on the 3¾ speed. This was transferred to digital using my Akai GX-4000D which is in excellent operable condition, and I cleaned the heads between plays as the tape did leave residue.
Special Thanks to Tom Schwarzrock (Zephryrhills, FL) who personally provided this very rare tape to me so that it can be added to the archive collection.  Tom preserved this from store #3405 Lake street in Minneapolis, MN as he worked there as a department manager in the 1970's." - Mark Davis


Wednesday, November 18, 2015

Duz and Bonus Laundry Detergent


Once upon a time, you could buy a box of laundry detergent and get something really useful out of it besides a plastic scoop.

And during the 1950s and '60s, there was such a detergent. In fact, a few of them.

Duz and Bonus laundry detergents each offered a bonus goodie. Duz offered a free china plate, bowl, cups and later, glass tumblers in each box. Moms would then religiously buy Duz until their china set was complete.

They must have sold a lot of these dishes as today, they are still as ubiquitous as Herb Alpert records in any second hand store.




Bonus offered free bath towels.




It was like Cracker Jack for housewives.

Breeze was another line of detergent that offered premiums.
But tragically, Duz, Bonus and their many imitators stopped including extras in their products by the late 1960s. And without the goodies, these brands died off.

Tuesday, October 27, 2015

Rodney Allen Rippy


In 1973, Jack In The Box ran a TV commercial for it's Jumbo Jack burger featuring a cute little kid named Rodney Allen Rippy, who held the Jumbo Jack in his hands and said "It's too big to eat!". But being a little kid, it came out as "It's too big-a eat!". It became a national catch-phrase in 1973-1974.



 
This led to a 45 RPM single with Bell Records called "Take Life A Little Easier". At age five, he also became the youngest person ever to have a Billboard charting pop hit. A record that to this very day, remains unbroken.






So whatever happened to Rodney Allen Rippy?

Well according to his website, after his Jack In The Box commercial run, he starred in other commercials, including Nehi soda, Chevrolet and others. He graduated from California State University, Dominguez Hills in 1995.  He's taken on a few TV acting roles since his childhood stardom back in the early 1990s and appeared in the 2003 David Spade comedy Dickie Roberts: Former Child Star. He also hosted a Los Angeles radio talk show.

Contrary to many internet hoaxes and urban legends, Rodney Allen Rippy is still very much alive and well. He was badly injured in a bike crash in 2010, but he's fully recovered.

He's still active in the entertainment industry.

Monday, September 21, 2015

Dance The Slurp (1967)



Side B



This was a promo 45 that was given away with the purchase of a Slurpee at 7-Eleven stores in 1967.